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OUR STORY

How We Got Started

Set up in 2017, ADC was originally established by performers, and today runs as a Community Interest Organisation and certified Social Enterprise. With a shared belief in dance for wellbeing, ADC caters to people from all walks of life, young and old, and is an immediate answer to an ongoing diverse range of creative needs.

 

Lizzie launched ADC in response to a palpable gap in the marketplace. In her own words she says “I started ADC as I've had so many students come to me for private lessons because a) they daren't go to class at a 'proper' dance studio or b) they’ve been to class before and felt lost/swamped/embarrassed.” And it touches on a shared common experience that many creatives know very well. ADC answers a call for inclusive dance and movement tuition which promotes confidence, wellbeing and positivity, bypassing the intimidating atmosphere often associated with conventional academies. 

ADC has expanded as Emily and Jessie have joined the Director's team and now offers various tuition opportunities in dance and movement skills aimed at less experienced dancers all the way up to pre vocational level, ranging from open classes to short courses, workshops to 1-to1 sessions. At ADC wellbeing is key. All classes and workshops are led by trained professionals who are both experienced teachers and performers themselves and who understand both your body and your learning needs. 

Confidence in your own body is valuable in all walks of life. Whatever your background, body type, experience and goals, at ADC we aim to provide a friendly, open and judgement free environment to move in. For those who find the traditional dance studio environment vomit inducing - this is your class! Ask, challenge, play, fall, get back up. Screw ups encouraged! 

Our Mission

London life tends to be fraught, sedentary and often lonely. To maintain wellbeing, both physical and mental, residents of the city need activity which promotes confidence and positivity. Dance is proven to provide these benefits. Our mission is to create dance activities open to all which promote physical and mental health and wellbeing as well as creative development and social enrichment, bypassing the intimidation associated with conventional training.

 

We offer private tutoring with this attitude ingrained throughout the process for ALL levels, abilities and goals. 100% of profit is used to generate free opportunities which are inclusive and open to all, pressure free. This, in turn, creates work for instructors with fair pay and conditions. 

  • To promote health and wellbeing 

  • To create opportunities for social enrichment 

  • To create fairly paid work for dance instructors 

All donations to ADC go towards creating dance and movement opportunities for communities and fair jobs for artists.

Objectives